Well dressed: sustainable fashion for real women
"Paula Haunit, founder of Sheer Apparel, says: ‘I’d come to the point where I’d heard enough about the awful labour conditions and pollution in fashion to know that I wanted to start shopping in a different way.’ She also felt that sustainable fashion was often too experimental, expensive or boring.
Sheer Apparel is her solution, bringing a capsule collection of basics made in Europe at affordable prices (from £25 for an organic cotton T-shirt)." December 2017
Sheer Apparel's tailored workwear and awesome jumpsuits sell because they're stylish - and sustainable
"Sheer Apparel is a sustainable fashion shopping platform for busy women who want style with substance. Designers include Armed Angels, Maska and Mila.Vert." January 2018
Building an Ethical Capsule Wardrobe
"Founder Paula Haunit curates a beautiful range of ethically made, sustainable clothes that are affordable and perfect for building your capsule wardrobe.
Finding ethical brands can be a real challenge. It’s my job to discover them and I find it difficult, so I imagine you do too. The great thing about Sheer Apparel is its amazing selection of ethical and sustainable brands all in one place. It carefully selects the brands, and specifically looks for a transparent supply chain, fair treatment of workers and a high quality of clothing." November 2017
Ethical Fashion made easy with Sheer Apparel
"Sheer Apparel has got you covered. This one stop online shop covers everything from underwear to evening wear; with every piece being beautifully minimal, elegant and, most importantly, ethical." February 2017